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Super Bowl Product Placement - Introfee Solicits Birth Videos For Ad |
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Written by Product Placement News Staff
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As reported today in MediaPost, Introfee is Offering a $1000 Bounty for Clear Video Footage of a Live Baby Birth to Use in Its Ad, Announcing the Birth of Its Website & Service on Feb 3.
The company estimates there are 5 million birth videos sitting unused on American shelves since the advent of camcorders (according to the CDC, there are approximately 14 million U.S. births per year). After searching for stock footage without satisfaction, the company will pay $1000 to the selected birth video used in its Super Bowl ad.
To be considered, birth videos must show "clear baby emergence plus footage of umbilical cord".
To participate in the call for footage, birth videos should be uploaded to any video hosting service (YouTube, Veoh, etc), tag the video with 'introfee' and submit that web link from: http://www.introfee.com/birth-video.
Introfee will be available for closed-invitation beta December 17, and will officially birth February 3, 2008. Birth video submissions must be made before November 14, 12 midnight Pacific Standard Time.
Submissions can be made by anyone in the world, as introfee will be a global service February, 3, 2008. However, submissions must be made by those over eighteen years of age.
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