MobiHand Expands Reach With Co-Branded On-Device BlackBerry App Stores

MobiHand, Inc., a leading provider of mobile content and application stores, announced its partnership with many popular BlackBerry enthusiast sites to offer co-branded versions of its On-Device BlackBerry App Store with Version Tracking. Now members of the communities associated with BlackBerryCool, BerryReview, BBGeeks, BlackBerryRocks, BlackBerryitalia.it, Comunidadblackberry.es, Blackberryworld.eu and others will be able to conveniently access thousands of themes, exclusive deals, free trials, and a growing catalog of apps priced as low as $0.99 cents direct from their BlackBerry device. Additionally, they will be able to, for the first time, get instant updates for every app on their phone.

These new co-branded stores, along with CrackBerry.com, the leading BlackBerry community site, give MobiHand a strong foothold in the BlackBerry App distribution space. MobiHand’s growing catalog of over 5,000 apps and 2,500 themes makes it a viable alternative to Research in Motion’s BlackBerry App World.

"For years, BlackBerry enthusiasts have relied on these sites for news, reviews, and discussions about everything BlackBerry," said Steve Howard, president and CEO of MobiHand, Inc. "Our co-branding partnerships enhance and streamline the customer experience by linking the themes and apps that are being reviewed and discussed in their blogs and forums with their own desktop and on-device stores."

"The co-branded On-Device BlackBerry App Store gives our readers access to the whole MobiHand catalog from their BlackBerry," said Ronen Halevy, editor of BerryReview.com. "This lets readers take advantage of daily deals/offers and the extremely useful version tracking capabilities that let you know when to upgrade."

"Our readers are constantly checking our store homepage and their RSS feeds for the latest software deals," said Kyle McInnes, editor in chief of BlackBerryCool.com. "Now they can discover, purchase and share the latest BlackBerry software with fewer clicks and a more intuitive UI."