Indy 4 - Indiana Jones And The Kingdom Of The Crystal Skull in ringing in cash at the box office and the marketing partners should be smiling. 

As reported by Deadline Hollywood, Dr. Jones and gang are up to $270 M worldwide.  At $8/ticket, that approximately 34 million viewers.

Partners include:

• M&M's - limited-edition M&M's Mint Crisp Chocolate Candies.

• Kraft 'Lunchables' - Images of Indiana Jones on 15 million packages.

• Burger King - The 'Indy' Whopper.

• Dr Pepper - Prizes plus Indy-themed vacations.

• Expedia. - Indiana Jones-themed sweepstakes plus the sale of Indy-inspired adventure travel.