Product Placement Opportunity – Hepatitis A Vaccine

It pains me to point out all of this missed opportunity - but in wake of Wolfgang Puck's possible infection of the Hollywood elite and the IRS crackdown on Goody ...

Advance America Product Placement – Bobby Brown Style

Product placement in today's world of 'new media' is more about taking advantage of opportunities then looking for the perfect script in which to present your product. For example, Bobby ...

Medtronic – Least Likely To Attempt Branded Entertainment or Product Placement

$100 Million is a lot to spend on a traditional advertising campaign, especially when all of the research dictates that traditional doesn't work very well ... but when you're the ...

Yahoo 360

Occasionally I will cover subjects that don't relate to product placement ... but .. Product Placement is really all about branding and getting more people into your shop and selling ...

Firewall – Time To Revisit Chryslers Big Product Placement Disappointment of 2006

Firewall was to be a huge Warner Brothers hit. From the catchy tagline 'They will make him steal, but he will make them pay' to the high-priced leading man (Harrison ...

Product Placement in Local TV News

Television viewers in the Twin Cities and many other markets know the Lazy Homeowner. The affable personality, whose real name is Mike Ferrara, has appeared frequently on KARE-TV, Channel 11, ...

Miss Potter – The (Mostly True) Tale of Beatrix Potter – History in the Movies:

There?s not a lot of suspense in the new film, Miss Potter. We know from the start that the heroine will triumph over the nattering skeptics surrounding her. ?Miss Potter? ...

Product Placement Spending in 2004

Value of Product Placement Market Exploded 30.5% to $3.46 Billion in 2004, and Surged 16.3% Annually Since 1999 The value of the product placement market grew 30.5% to $3.46 billion ...

Apprentice Product Placement – Lexus Trumped by Trump

Trump does it again - he has apparently turned his back on one of his main sponsors by using a competitive product on camera. In the opening sequence to 'Apprentice ...

Grease Product Placement – Can NBCs Deal Save Grease?

Can Howie Mandel and his herd of models save NBC's 'Grease? NBC is in maximum cross-promotion mode for the debut of their new reality show 'Grease: You're The One That ...
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