February 2007 Archive

Worst Product Placement for The Week 2

I loved the 'Hollywood Red Carpet' concept, but the Smirnoff intregration into the 2 hour finale of Nip Tuck was way off! I know that a lot of you will ...

Audi Product Placement

- Audience of Over 55 Million Has Seen Film and Concept Car to Date - Surveys Among US Cinema-Goers Confirm Image Boost For Audi - Reports on the Film Car ...

NYC Strike – WNYC Interview Postponed

Ok .. I know that product placement is this huge issue ... even the BBC is doing stories on it .. but nothing is a big as a massive subway ...

H & R Block Product Placement

We've got to give it up for H&R Block. I'm certain their 2005 planning is done, but when ?Jeopardy? uberchamp Ken Jennings (winner of $2.5 million) lost his crown due ...

Product Placement in the UK

Ahhh .. looks like the finer world of advertising is moving over to the other side of the pond. In the UK .. they've taken an innovative approach .. aware ...

Junk Food Product Placement

A government study released Tuesday says the entertainment industry endangers the health of American kids because its characters are used to market unhealthy food products to them. The report performed ...

Product Placement Update

Welcome to Product Placement News! - In this Issue 1. Upcoming Awards Show Opportunities 2. Grandma's Kitchen - Cookin It Up! 3. Super Bowl - Football Legends Series 4. Country ...

TV Executives – DVRs Are Good

Network Executives making a joint new conference and chatting with Congress... kind of reminds me of the Tobacco executives... In what I consider to be an incredibly risky move... executives ...

Lemony Snicket Cross Promotion

The AFLAC Duck has found good fortune in his alliance with "Lemony Snicket's A Series Of Unfortunate Events." In late November, AFLAC will begin airing an unfortunate TV spot, starring ...

Worst Product Placement for The Week

This is not really the worst placement of the week ... as it was a good idea for Microsoft to integrate their product into Apprentice. Apprentice viewers are probably their ...

Next Page »
News Updates

Have You Read

Code of practice for product placements on Irish TV

The Broadcasting Authority of Ireland (BAI) is ...

British viewers welcome product placement to television

Six out of 10 British television viewers ...

Evolve Media Launches Branded Entertainment Unit, Springboard Studios, for Original Video Creation and Distribution

[Business Wire] -- Evolve Media, a unique ...

LiceGuard gets product placement in The Switch

RR Health Technologies? LiceGuard products have a ...

Honda product placement on Mad Men

Once again, Mad Men featured a well-placed ...

Cigarette product placement is now online

Cigarette companies are now using the internet ...